Personal Branding: Call Me Maybe (Worst Business Card Ever)

Let’s make a few things clear.  The reason this song has become the “Rick Roll” for 2012 is the lyrics.  No one in their right mind would call someone who gives off such a desperate vibe.  You call people and businesses because you want something.  You made a conscious decision to select them because they exude confidence.

So forget call me maybe!

Be bold, use actionable terms, be the leader, and for Pete’s sake don’t ever come off sounding like a teen idol.