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Plastic Card Blog

All things fantastic in plastic card printing
  • Personal Branding: Call Me Maybe (Worst Business Card Ever)

    Let’s make a few things clear.  The reason this song has become the “Rick Roll” for 2012 is the lyrics.  No one in their right mind would call someone who gives off such a desperate vibe.  You call people and businesses because you want something.  You made a conscious decision to select them because they exude confidence.

    HEY, I JUST MET YOU...How not to do business

    So forget call me maybe!

    Be bold, use actionable terms, be the leader, and for Pete’s sake don’t ever come off sounding like a teen idol.

  • Personal Branding, Social Media: Don’t let green monsters interfere with your success

    We all wish we had the child like sense of desire to try something new. The permanence that we apply to our everyday lives is a constant juxtaposition to our days of youth.

    This magic slate is a great metaphor for this spirit Scribble, pull back, and begin again. No risk, No consequences; Nothing ventured, Nothing gained.

    Back to our harsh reality. A time when everyone is expected to be more than one thing at work and in the home. Shortruncards are the best solution for someone who needs to dip their toe and try something new. Be bold and show that prospect that we have found your passion and these cards represent how much we value quality. In that split second as they appreciate your quality branding, they will associate you and your brand as having earned more time. That is the extra time you will use to help them better understand the problems you solve, with the solution you provide.

    Don’t let the green monster interfere with your opportunity for success.

  • QR Codes: Fun Facts about QR Codes

    What’s a QR Code?
    QR Codes (abbreviated from Quick Response Codes) are a type of bar codes that are becoming increasingly more popular as an interactive marketing and social networking tool. There are many free QR Code reader Apps for iPhone, Droid, Blackberry, etc. that allow users to instantly scan a QR code wherever they are. Scanning this code can bring the user to any type of text, phone number or web link. Some of the most popular uses include special promotions, web pages, product brochures, Google maps, Facebook, Twitter, LinkedIn, Yelp and contact information.

    How do you create a QR Code?
    There are many free online resources that allow you to create and download QR codes for use on your plastic cards. A very large percentage of QR codes are black and white but a new resource, QRhacker.com, allows you to instantly design them in color and download in .pdf format.

    Which plastic cards are compatible with QR codes?
    It is possible to print a QR code on any of our plastic cards, however, for highest readability, we recommend printing them on:

    - White Budget Plastic Cards starting from $130 for 500 qty.

    - Standard White Plastic Cards starting from $475 for 500 qty.

    - Digitally Printed White Plastic Cards starting from $105 for 25 qty.

    How can I add a QR code to my plastic cards?
    If you are a graphic designer or have access to one, simply refer them to a QR code resource such as QRhacker.com to create your QR code and then integrate it into your design as you would a regular graphic. For best results, the QR code should measure roughly 1″ square with 1/8″ white spacer around the sides. Our complimentary plastic card templates and file setup guide can be found here.

    If you require assistance, design services are available for a small fee. Simply select Full or Partial service design after adding your plastic cards to the shopping cart.